Botanical Nutrition

by Rob Seeman official blogger of the health food movement

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Come Back to us Whole Foods

Whole Foods has been one of the most successful natural products stores in the United States.  From small beginnings, they have become a publicly traded market leader, and were recently acquired by the ubiquitous AMAZON.


Beyond the huge corporate story of Whole Foods rise, however, is the fact that they are still a health food store.  In as much, they are part of the larger Natural Products Industry which has done important things as a whole such as fight for the Dietary Supplements Health Education act, strengthen the integrity of the Organic act,  and has generally involved the work of many to bring the natural food and holistic medicine/lifestyle to a wider range of people across the country.

This is why it makes me sad to read things like the following articles posted in my feed this week by former and current employees of Whole Foods;

Oh and ESPECIALLY this one since it affects me and a lot of people I care about….

My point is this – for many years Whole Foods was based on things like being good to their employees, helping the environment and supporting local food and small businesses.  They referred to their vendors as “partners in the trade.”  They developed groundbreaking vendor partnerships which gave them market advantages and a lot of good will with their business peers.  Unlike the banks which are “too big to fail”, sometimes companies become too big to sustain their success – growing to the point where they can’t see their own shoes that got them to the place where they were. Ever seen a brand go down the toilet? It isn’t pretty.

Once you said we were partners. We supported you as such, and were happy to spend our dollars with you.  Come back to us Whole Foods – it isn’t too late.  We need you now more than ever as part of this movement.  Respectfully, your former partners in the trade.



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Whole Earth Radio : Episode 2

Did you say you wanted a free radio show (podcast as it were) that talks all about natural health, the environment and the inter-connectedness of it all?  Join me as I explore the Philosophy of Health in a rambling, gambling journey through life in general.


And if you don’t have time to listen to the whole episode, make sure you check out some various ways to Save the Monarch Butterfly 

Whole Earth Radio Episode 2

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Whole Earth Radio : The Truth About the Amazon / Whole Foods Merger

Didn’t I tell you something big was coming in the world of natural products folks? It is HERE. Now, I’m not just talking about the advent of my new podcast WHOLE EARTH RADIO (which, by my estimation, is preeettty big news)



I’m talking, of course, about the recently announced intention of internet etail giant AMAZON to acquire the country’s largest health food market WHOLE FOODS.  Pretty big huh?


What will this mean for the customers, employees and business partners of Whole Foods? Only The Shadow knows… but I’m certainly willing to give you my two cents and that’s what I’ve done here on the premiere edition of Whole Earth Radio

Listen now to this amazing in-depth report WHOLE EARTH RADIO EPISODE #1